SIDESHOW GATHERING CONVENTION
The Sideshow Gathering Convention is a unique and off-the-beaten path convention held in Wilkes–Barre, PA that hosts dozens of sideshow performers in a judgment-free venue every year.
Working with an unknown convention opens the gate of possibility and I wanted to combine the circus aspect of the sideshow with the eccentric personalities of the performers into a single brand. The color palette is reminiscent of a traditional circus sideshow with a worn appearance, the logo and headings have a vintage feel, and the brochure combines both aesthetics into the design.
TYPE OF PROJECT: Convention Branding
DISCIPLINE: Branding, Print, Digital, Marketing
YEAR: Fall 2014
